Effective date: July 22, 2026
River Valley Capital Corporation (“River Valley Capital,” “we,” “us,” or “our”) provides commercial equipment financing. This Privacy Policy describes how we collect, use, and share information when you visit rivervalleycapital.com (the “Site”) or contact us.
Information you provide. When you submit a form on the Site — for example, to request a callback or send us a message — we collect the information you enter, such as your name, email address, phone number, company name, and message, along with the page from which you submitted the form. We also collect information you provide when you call or email us directly.
Information collected automatically. When you browse the Site, we and our analytics providers collect usage information such as the pages you visit, the links you click, your approximate location, and your device and browser type. This information is collected through cookies and similar technologies (see “Cookies & Analytics” below). Our web servers also keep standard logs, including IP address, browser type, and the pages requested.
If you provide your mobile phone number to us, you agree that River Valley Capital may send you text messages at that number. Text messages may include responses to your inquiry, information about equipment financing options, follow-ups from our team, and updates about the status of an application or account.
No mobile phone numbers or SMS opt-in consent will be shared with or sold to third parties or affiliates for their marketing or promotional purposes.
We do not sell your personal information. We share information only:
We use Google Analytics to understand how visitors use the Site. Google Analytics uses cookies to collect usage information as described above. You can learn how Google uses this data at policies.google.com/technologies/partner-sites, and opt out with the Google Analytics opt-out browser add-on. You can also limit or delete cookies through your browser settings; the Site remains usable with cookies disabled.
We keep personal information for as long as needed for the purposes described in this Policy, to service our business relationship with you, and to meet legal and regulatory requirements. We use reasonable administrative and technical safeguards to protect personal information; however, no method of transmission or storage is completely secure.
Our services are directed to businesses. The Site is not directed to children under 13, and we do not knowingly collect personal information from children.
We may update this Privacy Policy from time to time. The effective date at the top of this page shows when it was last revised. Material changes will be posted on this page.
River Valley Capital Corporation
14868 West Ridge Lane STE 200
Dubuque, IA 52003
sales@rivervalleycapital.com
563-500-2226
